Hi there! I'm Casi Long (Pronounced Casey). Graphic designer and creative entrepreneur specializing in branding + website design.
When I was little, my dad hung a sign on the inside of our front door that said, "Financially Independent and Debt Free." At the time, he was working a full-time, 60-hour job while also working a second full-time job as a salesman. I watched him hustle as he chased his dreams. If there's one thing I learned from that sign on the back of the door, it was this:
Be fearless in the pursuit of what sets your soul on fire.
Someone once asked me, “If you could do anything you wanted, and money was no object, what would you do?” My answer was undeniably “design.”
But being a designer isn't the only thing that sets my soul on fire. I always wanted to be an entrepreneur—more specifically a creative entrepreneur. And that is what I wake up everyday excited about. The thought and challenge of building a business of my own is exhilarating. And getting paid to do what I love every day? Sign me up.
After graduating college, I landed a job as an in-house graphic designer for a large nonprofit in DC. Working on an in-house creative team gave me the opportunity to work on many different projects ranging from event invitation packages and large-format signage, to multi-page layouts and logo concepts.
Thrown into the world of print design, I quickly fell in love with the unlimited options. My mindset shifted from not only what I could create digitally, but how I could bring those designs to life through print. It’s so much more than colors on a screen. It requires thought and strategy—a challenge I gladly embrace.
The more knowledge I gained through my corporate career, the more my heart longed to put that knowledge to use on my own business. I was working as a freelancer in my spare time and opened an Etsy shop in late 2014. (Visit my shop here.) My passion for design and business continued to grow, until I knew it was time to take the leap and start my own business. So that’s what I did, and Casi Long Design was born.
What I Have Learned
Through the process of developing my company and brand, I realized I have a passion for other small businesses like Casi Long Design. I have encountered so many people who want to work for themselves and talking shop with other like-minded dreamers totally fuels my fire. I love to help fellow entrepreneurs develop a vision for their dreams and to bring that vision to life.
I help business owners develop a brand and branding strategy to set them apart from the competition. Are you that business owner? I'd love to hear your story and discuss how I can best help you. You can view my branding packages or contact me to the right.
You can read more about my story in this blog post.
My Other Loves
My husband, Jordan. My savior, Jesus Christ. Washington Nationals baseball. My perfect day would be spent in front of my iMac with NEEDTOBREATHE coming through the speakers. I love the feeling after a good workout, I make "Friends" references daily, and I believe there are few things in life better than a great outfit. I enjoy serving alongside my church family at Waterfront Church DC. We are a church plant that started in 2014, and it's the coolest thing I've ever been a part of.