Why Simple Design is Working

People often think good design equals more design. More colors, shapes, photos, patterns. However, the most effective design is often what appears to be less design, when in reality it’s simply smarter, more efficient design.

I ran across this quote and I thought it summed up my thoughts quite well:

“Apple pie has endured through the years because it’s something people easily understand. In the same way, a simple, classic design that doesn’t require your audience to think too hard to understand the message will still be relevant after years of fancy fluff and bad trends have come and gone.” —Speckyboy Design Magazine

In a world of fast-paced, hustle and bustle, I for one think simple design is working quite well. Here’s why:


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